Kevin is a real estate professional and entrepreneur who co-founded the media company Made in London.
As a fashion enthusiast, we spoke with him about the relationship between his passion and his creative workflow. Kevin says he’s always considered quality to be the most important value in his work. Ensuring the client is happy is incredibly important but it’s not the only thing that drives him. He wants to feel that he produces unique, high quality work that he can be proud of.
Clients come to Kevin with a brief that guides the direction of his workflow but sometimes he finds that can be restrictive as the parameters of the box are already set and it limits his creative freedom. He tries to find the balance between discipline and creativity, remembering the key deliverables but always striving to create imaginative work that never compromises on quality.